The Curse of Knowledge – How being an expert can kill your busines
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How can being an expert in your field hold you back?
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Re-writing the Rules of Trust
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Without a personal brand, your potential customers don’t know what you’re about, and find it difficult to trust you or connect with you on a deeper level.
Read MoreWhat’s going to be big for customer service in 2017?
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So, after all the great advancements of 2016, what has 2017 got in store for us?... Well, for starters, chat bots will become more commonly used...
Read MoreWhy are brands so emotional right now?
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A tacit emotion is something you feel but don’t necessarily state (unless asked), and has important influence when you make certain decisions, like which restaurant to visit on Friday night.
Read MoreGearing Up for some Active Competition
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How we place our brand as a leader in active wear in a super competitive market...
Read MoreSocial Media and Your Business
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So you’ve been told “the future is digital” and you’ve heard your business needs to be on social media to survive but you’re wondering where the heck you should even start.
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